White Sox fans unhappy with e-tickets

News.com: Here’s one problem the 1959 Chicago White Sox never faced–some fans who were lucky enough to buy seats to this year’s World Series were disappointed to learn they would receive electronic tickets.

I brought this up not only when i worked at Ticketmaster, but also when I was one off the first employees and VP of Strategy at Tickeetmaster’s largest competitor, Tickets.com. A ticket is a memory of the event, and a ticketing company doesn’t just sell tickets, they sell memories! For big time events, you have to offer a hard ticket and hopefully a souvenir ticket that looks cool….